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The Firm
 

Martin Asset Management ("MAM") is a boutique alternative investment firm based in Los Angeles, California. MAM's absolute return portfolios and hedge funds are aimed to produce outstanding results in up and down markets. The belief underpinning all forms of alternative investment strategies is that there are many ways to achieve capital growth in all markets. 

 

The hallmark of alternative investment strategies such as hedge funds is the pursuit of absolute returns – that is, the quest to generate positive returns every year, even if equity or bond markets are falling. Traditional long only investment strategies measure performance relative to a benchmark such as a sector of the S&P 500 or the FTSE 100. If asset prices fall, traditional fund managers continue to focus on beating a declining benchmark which can result in severe portfolio losses.

Alternative investment managers have the flexibility to trade different asset classes and financial instruments, while employing a variety of investment styles, strategies and techniques in diverse markets. This freedom affords managers rich possibilities to generate growth and protect capital even in falling markets. Unlike traditional investment approaches, which depend mainly on asset appreciation for their performance, the primary driver of alternative investment performance is the skill, expertise and actions of managers. Alternative investment managers use a diverse range of financial tools and techniques both to generate gains and preserve against losses in all market conditions.

Martin Asset Management was founded in 2007 by Francisco J. Martin.  Mr. Martin brings a global perspective to investing due to his upbringing in Switzerland and Spain. Prior to founding MAM, Mr. Martin founded such companies as MAM Wealth Management and Azure Group and has held banking executive positions at UBS, SBC Warburg Dillon Read and Bank Julius Baer & Co. Ltd.  

MAM entered into a strategic partnership with Hottinger Group (www.hottinger.com) in May of 2008. Hottinger is a Swiss banking group with over 222 years of history and a tradition of delivering sophisticated financial services to High Net Worth individuals and families worldwide.

 

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